‘Donate a $100’ to Sagicor Sigma Run

Kingston, Jamaica; On Friday, February 10, 2017 the Sigma Corporate Run will launch their ‘Donate a $100’ day to help raise funds toward their JMD$60 Million target for the 19th Sagicor Sigma Corporate Run Beneficiaries, Bethlehem Home for Abandoned Children, Spanish Town Hospital Special Care Unit and Mandeville Hospital Neonatal Intensive Care Unit. The campaign engages Jamaicans at home and across the Diaspora to donate directly to the 2017 Sagicor Sigma Corporate Run Fund. ‘Donate a $100’ will take donations of JMD$100, JMD$900, JMD$1900 and JMD$9900, donations are also accepted in US Dollars with options of US$9, US$19 and US$99.

Persons who wish to donate to the 2017 Sagicor Sigma Corporate Run Beneficiaries for ‘Donate a $100’ Day can visit generosity.com and type Sigma Run in the search bar or the Sagicor Group Jamaica website: www.sagicorjamaica.com/sigmarun/donate and select the options to donate via Generosity.com and PayPal.  Local residents can donate through pledge cards or make cheques payable to Sagicor Foundation or Sigma Run 2017. Deposits can also be done at any Sagicor Bank location island wide or cash deposit to Account Number – 5502326386. Persons in the United States may also make donations by contacting the American Friends of Jamaica (AFJ).

Ingrid Card, Vice President, Sagicor Group Marketing is confident that ‘Donate a $100’ will mobilize donations locally and internationally following the close of registration for the run on February, 7. “This is another of our innovative ways to encourage all Jamaicans, locally and internationally to join the drive and donate toward the funding for the beneficiaries for Sigma Run 2017. ‘Donate a $100’ for the 19th staging of the Sigma Corporate Run on the 19th of February. It is fun and will be an interactive way to encourage others to support the charities. Our target for this year is to raise JMD$60 Million, so it is important that we not only build awareness to the causes, but also find ways that can inspire others to donate towards them,” Card explained.

'Donate a $100' to Sagicor Sigma Run

International recording artiste and patron of the 2017 Sagicor Sigma Corporate Run, Tessanne Chin (right) shared a light moment with (L-R) President and CEO of Sagicor Group Jamaica Ltd, Richard Byles, Co-Race Director, Gina Harrison and Olympic and World champion sprinter and fellow 2017 Sagicor Sigma Run patron, Yohan Blake during the launch of the 19th Sagicor Sigma Corporate Run on Tuesday, January, 10 at the Spanish Court Hotel.

In 2016 the Sagicor Sigma Corporate Run raised JMD$35 million for three beneficiaries – Black River Hospital, Kids with Cancer and Jamaica Cancer Society through donations and fundraising efforts. This year, the target is to raise JMD$60 million to provide vital equipment and supplies for the Pediatric units at the Mandeville and Spanish Town hospitals, as well as positively impact the quality of life for the abandoned children and babes at the Bethlehem Home operated by Missionaries of the Poor.

Other contributions can be made through the purchase of the Sigma Run Charity Bracelets (available at Sagicor Bank branches island-wide) or the official 2017 Sigma Run T-shirts.  To purchase any of these items, persons can contact the Sagicor Sigma Corporate Run Secretariat, at 936-7843, 936-7361 or 936-7262 or email SGJSigmaSecretariat@Sagicor.com. A dollar (JMD$1) is also being donated toward the Sigma target from every purchase of a 500ml bottle of Catherine’s Peak Spring Water.

About Sagicor Sigma Corporate Run

About Sigma Corporate Run
The “Sagicor SIGMA Corporate Run” is a 5K (3.4 mile) Run, Walk, Wheelchair event that began in 1999 in Downtown Kingston at Breezy Castle with a target of $500,000 for the Jamaica Foundation for Cardiac Disease. Held under the theme “Straight from the Heart”, the first staging saw 279 finishers. The Sagicor SIGMA Corporate Run is now held annually at Emancipation Park and has become the Caribbean’s largest 5K road race.

Over $200 Million in funds have been raised in the past 19 years to purchase essential equipment for charities such as Sophie’s Place & Mustard Seed Communities, The University Hospital Labour Ward, Jamaica AIDS Support for Life, The Renal Units of the Cornwall Regional, University Hospital and Kingston Public Hospitals, Victoria Jubilee Hospital’s Neo Natal Care Unit and the Cornwall Regional Hospital just to name a few. On February 21, 2016 nearly 24,000 persons ran, walked and wheeled through New Kingston to raise over $35 Million in cash under the for children living with cancer across Jamaica, the Jamaica Cancer Society and the Black River Hospital Paediatric Unit.

Source: Breakthrough Communications, 8 Haughton Avenue, Kingston, 10 Jamaica



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